---
title: "Shopify Wholesale Store With Shared Inventory | Bridgeful"
description: "Many brands run trade customers through a second Shopify store. Here is how to share one inventory between retail and wholesale while keeping wholesale prices and trade-only products separate."
url: https://bridgeful.app/blog/shopify-wholesale-store-shared-inventory
locale: en
---

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# A Separate Shopify Wholesale Store, Sharing One Inventory

Many brands run trade customers through a second Shopify store. Here is how to share one inventory between retail and wholesale while keeping wholesale prices and trade-only products separate.

14 Nov 2026 · 3 min read

A lot of brands sell to trade customers from a second Shopify store: a separate domain, a login wall, wholesale prices and sometimes products only trade customers can buy. It keeps the retail store clean and gives trade customers a store built for them.

It also splits your inventory in two. Every trade order lowers inventory on the wholesale store and nowhere else, and every retail sale does the opposite. This guide covers how to keep one set of inventory across both, and what to keep separate. For the short version, see [wholesale and retail sync](https://bridgeful.app/shopify-wholesale-retail-sync).

## What the two stores share

**Inventory.** Both stores sell from the same warehouse, so both need the same numbers. Pair the warehouse location on the retail store with the one on the wholesale store, and a sale on either updates the other in real time.

**Most of the catalogue.** Product names, images, variants, SKUs and barcodes are usually the same on both stores ([which fields to sync](https://bridgeful.app/blog/which-product-fields-sync-between-shopify-stores)). Keeping them in line by hand means every new colour or photo has to be added twice.

## What the wholesale store keeps

**Prices.** Wholesale prices are the reason the store exists. Leave price and compare-at price out of the sync and Bridgeful never writes them, so trade prices stay exactly as you set them.

**Trade-only products.** Bulk packs, display units and samples often exist only on the wholesale store. Bridgeful leaves products that exist only on a connected store alone, and never copies them to the retail store.

**Tags.** Wholesale stores often rely on tags for customer-specific catalogues or app rules. Tags from the retail store are added to the wholesale store’s own tags, never replacing them.

## Which store should lead

Make the store where the catalogue is kept the main store. For most brands that is retail. Products and collections flow one way, from the main store to the wholesale store, for the parts you tick. Inventory moves both ways.

## Matching the products you already have

If the wholesale store was set up by copying products across, the two catalogues may not line up exactly. Bridgeful matches products by SKU, then barcode, then handle. Anything it cannot match waits on the wholesale store with the reason beside it: no match, duplicate SKU, barcode clash, or variants split across products. Nothing is created or written for it until you map it to an existing product, create it, or fix it in Shopify.

## What does not sync

Orders and customers stay on the store they belong to. A trade order is fulfilled from the wholesale store and lowers the shared inventory; it is not copied to the retail store.

## Setting it up

1.  Install Bridgeful on the retail store and enter the wholesale store’s myshopify domain.
2.  Install Bridgeful on the wholesale store and press Connect.
3.  Pair the warehouse locations, switch on inventory and products, and untick price and compare-at price.
4.  Press Start sync.

Every change is listed on the Activity page. If you ever unlink the stores, both stay exactly as they are.

Bridgeful is [$29 a month for one connected store](https://bridgeful.app/pricing), with a 14-day free trial.

**Try Bridgeful on your Shopify stores** Inventory two-way between paired locations, products and collections from your main store. 14-day free trial.

[Start free trial](https://apps.shopify.com/bridgeful?utm_source=bridgeful-website&utm_medium=website&utm_campaign=blog&utm_content=article-cta)
